About Us

About Dur-A-Lift. We speak bucket Truck. George,Iowa. Manufacturing facility.


About Dur-A-Lift

Dur-A-Lift, Inc. engineers and manufactures quality bucket trucks that help you work beyond your limits. Our personnel and material handling bucket trucks are available in insulated and non-insulated formats. Instead of a stock bucket truck, you get a bucket truck made just for you. Dur-A-Lift specializes in bucket trucks built for the electric utility, forestry, sign and lighting, and telecommunications industries. The experience, quality and dependability shows in every product that leaves our factory floor. We pride ourselves on unsurpassed service both during and after the sale. Find a Dur-A-Lift dealer near you or contact us for more information about any of our bucket trucks.



The Dur-A-Lift brand dates back to 1969. It was then part of Durnell Engineering and was located in Emmetsburg, Iowa. In 1988, Diversified Technologies, Inc. (DTI) purchased the assets of Durnell Engineering and relocated the manufacturing to its plant in George, Iowa. DTI employs over 260 people and is one of the largest employers in northwest Iowa.


We Speak Bucket Truck

Our main focus is providing you with the best bucket truck to suit your needs, and in doing this we have become experts at speaking bucket truck. From our welders to our engineers to our salespeople, speaking bucket truck is the preferred form of communication here at Dur-A-Lift. And because we speak bucket truck, customers know they’re working with experts. They know that their bucket truck has been built exactly to their specifications and will allow them to get the job done right. Contact us or find a dealer near you to get started on your next bucket truck.